Introduction

In the competitive world of investing communities, this company had valuable insights and signals but struggled to build an engaged online audience. Their social media channels showed slow follower growth, low engagement, and minimal conversion of followers into active members of their Skool community.

They partnered with CreatorLabs to craft a social media growth strategy that would boost follower count, increase interaction, and drive qualified leads into their exclusive Skool investing community.

The Challenge

They faced three main challenges:

• Slow Social Growth: Followers were increasing slowly with limited organic reach.

• Low Engagement: Posts received minimal likes, comments, and shares.

• Weak Community Conversion: Few social followers joined the Skool platform, limiting membership growth.

They needed a targeted strategy to grow a loyal audience and convert them into committed community members.

Our Approach

We implemented a strategic social media growth plan focused on content, paid ads, and engagement designed to funnel users into the Skool community.

1. Content Strategy

• Developed a 3-month content calendar mixing educational posts about market insights, trade strategies, and member success stories.

• Created short video clips and reels highlighting community benefits and live trading sessions.

2. Targeted Paid Advertising

• Ran focused ad campaigns targeting active investors and traders most likely to join the Skool group.

• Retargeted engaged website visitors and social followers with personalized Skool membership invites.

• Optimized campaigns regularly to maximize conversions and minimize ad spend.

3. Engagement & Community Building

• Actively responded to comments and direct messages to build rapport.

• Hosted live trading Q&A sessions and webinars that promoted joining the Skool community.

• Encouraged user-generated content and testimonials to boost trust and social proof.

The Results

• Follower Growth: Achieved a 70% increase in followers across Instagram, Facebook, and TikTok in 6 months.

• Engagement: Tripled average likes, comments, and shares, creating a more vibrant social presence.

• Skool Membership: Doubled active community members by converting engaged social followers into Skool participants.

• Retention: Members showed a 40% increase in retention due to consistent value and engagement.

What Made This Campaign Stand Out

By combining authentic investing content with smart paid ads and active social engagement, CreatorLabs helped this investing company turn passive followers into a dedicated, thriving Skool investing community. The personalized and educational approach built trust and loyalty.

Client Testimonial

"CreatorLabs transformed our social media presence and helped us build a real community. Their strategy to funnel followers into our Skool group has been key to growing membership and engagement."

Conclusion

This highlights how a well-executed social media growth plan, paired with focused community funneling, can build a loyal investing audience. If you want to grow your social channels and convert followers into active community members, CreatorLabs can help.